10/19/2012

NORTH SAILS SUPPORTS CHESAPEAKE BAY TRUST

Veronica Brown

Local sales incentive helps Chesapeake Bay restoration fund in Annapolis, MD

North Sails representatives Jonathan Bartlett and Mike Coe present a check to Jana Davis, Executive Director (left) and Molly Alton Mullins, Director of Communications of Chesapeake Bay Trust
North Sails is proud to announce that, in partnership with the local customer base, a donation of $5,800 was given to the Chesapeake Bay Trust after a two-month-long sales initiative where a percentage of all sales sold were donated back to this worthy non-profit organization. The check was presented to the Trust by North Sails representatives Mike Coe and Jonathan Bartlett during the U.S. Sailboat Show in Annapolis, MD at the beginning of October.

“Our goal with this program was to encourage customers to recycle their old sails while also saving on the purchase of a new sail,” said Mike Coe who is a North representative in the Annapolis, MD loft. The program, which ran during the months of July and August, gave North Sails customers the opportunity to save 20% on a new North sail if they sent in their old sail to be recycled. Five percent of these sales were then donated to the Chesapeake Bay Trust to advance Bay restoration. “By supporting a cause our customers care deeply about, it was a win-win for everyone,” Coe said.

The Chesapeake Bay Trust specializes in grant-making to help improve the Chesapeake Bay and its rivers through environmental education, community outreach and local watershed restoration. Since its inception in 1985, the Trust has awarded $45 million in grants and engaged hundreds of thousands of local citizens through educational programs, volunteer efforts and donations. “The Chesapeake Bay Trust is honored to have partnered with North Sails on their summer promotion to give back to local communities and the Chesapeake Bay,” said the Trust’s director of communications Molly Alton Mullins. “We take our fiscal role very seriously and 90 cents of every dollar we receive goes directly to support on-the-ground projects and programs that are making a difference for Marylanders and for the Bay,” Mullins said.

“North Sails is always looking for ways to support sailing and give back to our local community which is why the Chesapeake Bay Trust was a perfect fit for us,” said North Sails Loft Manager Jonathan Bartlett. “The Chesapeake Bay is a precious resource to all of us and hopefully we can all make a difference but supporting the Trust and encouraging people to recycle their old sails rather than throw them in the garbage,” Bartlett continued. “We would like to thank our customers who participated in this program and we look forward to seeing more programs and funding in place to help restore and preserve the Bay,” he concluded.

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About North Sails:
North Sails has become the worldwide leader in sailmaking through an ongoing commitment to designing and building sails that are faster, lighter and longer lasting than any other sails in the world. In 1992, North Sails introduced 3DL and more recently introduced 3Di, both revolutionary sailmaking technologies that thermo-mold sails as a unitary membrane on full-sized 3-dimensional molds. North Sails is part of North Technology Group, LLC, a diverse family of companies serving marine and manufacturing markets worldwide. Each was founded on the principle of delivering advanced performance through superior technology. For more information, visit: www.northsails.com

About the Chesapeake Bay Trust:

The Chesapeake Bay Trust (www.cbtrust.org) is a nonprofit grant-making organization dedicated to improving the Chesapeake Bay and its rivers through environmental education, community outreach and local watershed restoration. Since its inception in 1985, the Trust has awarded $45 million in grants and engaged hundreds of thousands of citizen stewards in projects that have a measurable impact on the Chesapeake Bay and its tributaries. The Trust is supported by the sale of the Maryland Treasure the Chesapeake license plate, donations to the Chesapeake Bay and Endangered Species Fund on the Maryland State income tax form, donations from individuals and corporations, and partnerships with private foundations and federal and state agencies. Fully 90 percent of the Trust’s expenditures are directed to its Chesapeake Bay restoration and education programs.